Summer in Japan: What to Eat, Do and See

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Written by Maria Gomez
Oct 23, 2024 4-min read

Japan, the ‘land of the rising sun’, has it all for a summer vacation – historic and hyper-modern settings, from beautiful scenery to vibrant cityscapes.

But how to plan your summer trip to Japan?

Our Japan summer travel guide has advice on when to go, unmissable experiences, and how to make the most of your trip.

To make your travels even more seamless, you can get an iRoamly Japan travel eSIM to stay connected and find local information on the go!

What’s the Best Month for Summer Travel in Japan

Summer Season in Japan

The start of Japan’s summer season begins in early June with the rainy season, or tsuyu, which typically runs until mid-July. While the rain is less than ideal for a vacation, the humidity can work wonders on the flora, with gardens and parks transforming into stunning vistas of green. 

Typically, you’ll also find lower tourism traffic and some genuinely breathtaking sights, especially in Tokyo, where the hydrangea become an all-out psychedelic spectacle. However, some areas like Okinawa are not at their best during early summer, with heavier rains and typhoon risks.

In July, the rain will start to let up, and the more classic seasonal summer weather will settle in...

By August, things can become outright hot, making it the perfect time for sun worshipers to plan a trip.

What’s the Best Month for Summer Travel in Japan?

The best month for summer travel will largely depend on what you hope to experience. If you want to partake in some of Japan’s best known summer festivals, such as the Gion Matsuri in Kyoto or the Sumida River Fireworks in Tokyo, consider traveling from late July through to early August...

Summer in Japan: Must-See Attractions and Activities

While everyone has their own summer favorites – be it watching traditional Japanese dance, attending large fireworks displays, or just hanging out at a street festival – there truly is something for everyone. 

Below is a selection of some of the most compelling summer festivals and activities to ensure you have a great summer in Japan.

Awa Odori in Tokushima

Running during the Obon season in August, the Awa Odori festival is filled with traditional dance and music, and it’s sure to be a highlight of the year for locals and visitors alike.

Awa Odori

How to Get There: Tokushima is accessible by train from cities like Osaka or by flying into Tokushima Awaodori Airport, one of the corresponding airports in Japan that serves the region. Shuttle buses often run from the train station to the festival area during the week.

Tips: Accommodations should be secured in advance, as the festival is crowded. It’s also a good idea to buy tickets for the dance platforms in the center of the action ahead of time, as it gets very crowded.

Summer Events in Osaka

There are numerous events to enjoy in the summer months in Osaka, from huge fireworks displays to street festivals blending contemporary pop culture with classical arts.

Huge Fireworks in Osaka

How to get there: Easily reached by Osaka's extensive public transport system, with subway and train lines connecting to most tourist venues.

Tip: Events such as fireworks may require advance booking for special seating areas. Check online for schedules and try to plan your visit for less crowded times.

Summer Festivals in Sapporo

Sapporo hosts a number of lively events during summer, such as the Sapporo Summer Festival, which features beer gardens, live music, and dance parades.

Beer Gardens in Sapporo

How to get there: The JR Hokkaido train line makes Sapporo very accessible, and the city's layout is easy to navigate, whether on public transport or foot.

Tip: While admission to many festival areas is free, some events or zones may require advance ticket purchase. Visit the local tourism websites for up-to-date information on how to book these.

What to eat in Japan in summer?

Summer in Japan is a season that revolves around the stomach as much as the weather. Look out for these delicious cooling treats:

Kakigori: Shaved ice served with flavored syrup to help on the hottest days

Somen: ultra-thin noodles, served cold and often with a light dipping sauce

Nagashi Somen: An interactive time where customers pluck the noodles to eat from a flowing bamboo shoot

Nagashi Somen

Unagi: Nutritious eel, said to give strength during the warm months

Mizu Yokan: A chilled, jelly-like red bean dessert

Must-visit beaches in Japan in summer

Summer without the seaside? 

Unthinkable! Japan offers plenty of beaches to explore while soaking up the sun:

Shirahama Beach, Wakayama, for its brilliantly white sands and clear waters that are perfect for swimming and sunbathing.

Yuigahama Beach, Kamakura, which is nicely rounded out by plenty of history and the buzz of the local town.

Yuigahama Beach

Emerald Beach, Okinawa, which is as good as the name suggests, complete with coral reefs that beg to be snorkeled.

The best time for sun, sand, and sea at Emerald Beach is after the rainy season (usually from late July onwards), when the skies are clear and the waters are at their best.

What to wear in Japan in summer

Be prepared for summer in Japan by dressing for the heat, but also consider sun protection. Linen and cotton - anything lightweight and breathable - are summer staples,while UV-protection sunglasses and a wide-brimmed, sun blocking hat can also keep the future at bay. If you’re visiting any summer festivals, you may also be able to wear a yukata, Japan's casual kimono alternative. Finally, don't forget a refillable water bottle to keep you hydrated in the heat.

Conclusion:

Essentially, summer in Japan is a time to experience the fusion of ancient customs and modern vibrancy.

Whether you’re enjoying the explosions of fireworks, immersing yourself in the energy of a regional festival, or just chilling on the sands, Japan’s summertime offers a smorgasbord of experiences for every kind of traveler.

Armed with this guide, you’re ready to plunge into the season head first – and to make some fantastic memories along the way.